What’s new?
Musings and newsings from, well, me. 🤷♀️

6 Learnings For Better Customer Research
I've never studied psychology, statistics or human-computer interaction. Yet, I've been doing customer research for the past 6 years. Here's what I've learnt.

How to Make Workshops Not Suck - Part #2
Some of my favorite tools & methods to facilitate better workshops. Part 2 of this series focuses on the core phase of a workshop with useful tools to get cracking.

Move Beyond Branding! Create Brand Experiences.
Creating brand experiences means building spaces that create room for dialog and enable connections to form.

How to Make Workshops Not Suck - Part #1
Some of my favorite tools & methods to facilitate better workshops. Part 1 focuses on the first phase of a workshop with useful tools to pave the way.

Make Your Product Fly! 4 Methods to Involve the Customer.
Check out these 4 effective methods to involve the customer in your product development process.